In the beginning, entrepreneurship was never on our radar. Like most people, we started out career-focused based on what we learned growing up: get a good education, get a good job, get a good career. This was not necessarily a bad path to take, however we didn’t want to put a cap on what was possible and available when pursuing true prosperity and abundance. Most people don’t know what they want until they know what they can have. Henry Ford once said that “If I had asked people what they wanted, they would have said faster horses”.
Thankfully, the right people invested in us and taught us to not only prioritize values-based decisions in life, they also helped us navigate through many challenges. Oftentimes we seek advice from people in areas of life in which they may not even have results, such as finances or relationships. We became very good fruit inspectors and made sure that whoever we listened to actually had fruit on the tree in the area of life that was important to them. Now, we want to pay it forward and provide that opportunity to people who are hungry for more, coachable and want to enhance, expand and take their quality of life to the next level. We want to bridge the gap between mediocrity and living a life of purpose and excellence. Aristotle said “We are what we repeatedly do. Excellence then, is not an act, but a habit”.